The high cost of importing golf carts and lightweight tourist transport vehicles, primarily for inter-resort transportation, got entrepreneur Pablo Pineiro of Grupo Pineiro (of Bahia Principe all-inclusive hotels) thinking it made sense to manufacture them locally.

The company plans to invest US$20 million in the new manufacturing plant. The new factory would employ around 400 people, making it a plus for the local economy.

Grupo Pineiro says that it already employs 10,000 people in its local hotels.

Pineiro says that in a first phase they would manufacture seven different models of the Turiscar.