Network Investments Drive CWC/Flow’s Broadband Subscribers up Eight Per Cent
Cable & Wireless Communications (CWC) trading as Flow delivered a solid first quarter performance as the organic changes for all of their fixed and mobile product categories improved year-over-year. In Flow’s mobile business, which is approximately 40% of total revenue, the total base increased by 148,000 subscribers or 4% year-over-year to 3.7 million. This performance was led by a 21% increase in subscribers who purchased a data plan.
Turning to their fixed-line business, CWC added 14,000 subscribers during the quarter, with year-over-year improvements across all three products. On the video front, they added 2,000 subscribers in the quarter, driven by growth in Panama, where they saw strong demand for prepaid TV product and DTH subscriber base rose from 16,000 to 39,000 year-over-year.
Offsetting this increase, video subscribers in the Caribbean declined as a result of increased competition and challenging economic environments, however Flow’s working to mitigate these factors by re-vamping their product offering in these markets, including the July launch of Flow Sports Premier channel.
This premium channel will feature HD content and offer the very best in sporting content, exclusively to Flow’s customers across the region. The highlight of Flow Sports Premier will be unrivaled coverage of European Football’s Premier League later this month.