BARBADOS CELEBRATES PARTNERSHIP WITH JETBLUE AIRWAYS
Boston’s iconic Opera House just played host to a special VIP reception celebrating the recent announcement of JetBlue’s new nonstop service and Mint offering from the lucrative New England Market. The exclusive event attracted the airline’s most loyal clientele including Mosaic Members and strategic business partners.
BTMI Director, USA Petra Roach was joined by Robin Hayes (Chief Executive Officer, JetBlue Airways) and Ronda Ivy McLeod (Regional Market Manager, JetBlue Airways) at the celebratory event which included Massachusetts Port Authority CEO and Executive Director, Thomas P. Glynn and Director of Aviation, Ed Freni among the VIP guests. The weekly nonstop service from Boston’s Logan International Airport (BOS) to Barbados (BGI) starts November 7, 2015 with Mint service launching March 2016.
“We are extremely appreciative to share an evening with JetBlue’s premium customers and business partners and to be an integral part of their unfolding story in this key market”, said Petra Roach, BTMI Director, USA. “BTMI has embarked on an aggressive campaign aimed at increasing our visibility through smart partnerships with iconic brands like Boston Magazine, Bostontweet and Flutter as well as supporting local charities like Save the Harbor and Haymakers for Hope – all of which is resulting in strong forward bookings”.
The evening culminated with two attendees winning the opportunity to experience JetBlue’s Premium Mint Service and a luxury one week stay in Barbados compliments Elegant Hotels. A fitting toast to the outstanding partnership between Barbados and JetBlue Airways.