CEO Rudo Morrison of Carnival Info (CINFO) recently launched, Carnival Info Mobile, a new app that interfaces with top social media platforms and creates a social network centered on the complete Caribbean style Carnival experience! The recently launched mobile application has over 50,000k users on iPhone and growing quickly on Android targeting users within the Caribbean diaspora that are searching for latest Carnival information as well as travelers abroad interested in going to Carnival.

Rudo Morrison, CINFO Co-Founder says, “We are excited to offer a mobile app to help travelers experience carnival anywhere in the world. We are especially happy to offer this tool for free to all carnival stakeholders. Everyone from Band leaders to event promoters have free access to our users so that they may reach a broader world audience and showcase their talents.”

It’s a little known fact that we are the largest carnival resource on the Internet. Our love for the authentic Carnival experience has allowed us to merge our passion with business strategy to develop this app. We’ve taken all of that information and packaged it into an app that’s not only visually appealing, but functional, says Gordon Henry, CINFO Co-Founder.

Using geo-target marketing, Carnival Info Mobile builds profile information for every member by using smart filters which make it easier to target a specific demographic. Assessing data like age, gender, and Carnival locations creates itineraries of interest and marketing campaigns based on user frequency. Utilizing the My Carnival Info feature app can further expand each users profile (think Pinterest with a Carnival twist) to include connecting with homogenous music, costumes and events further expanding opportunities for corporate brands to survey the Carnival experience from a participant perspective, connecting people, places and all things Carnival, like never before.

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