FINAL SIX CONTESTANTS GO FORWARD IN ‘BANK ON ME’ COMPETITION
The final six contestants were announced in the third episode of the Bank on ME show as they continue to vie for various forms of investment and an attractive prize package including $15,000 from presenting sponsor, Scotiabank.
In last night’s show, the entrepreneurs attended the workshop hosted by the National Initiative for Service Excellence (NISE) and received their challenge ‘Building a Branded Customer Experience‘. They had to explain their customer service strategy to improve or boost the appeal of their business and demonstrate their on-brand service, particularly their brand personality and at least one brand value, to the judges. The winner of this challenge Michael Holder of Blessed Rentals Inc, was joined by Dario Greenidge – Shine Vehicle Care Centre, Janelle Mitchell – Smart Arts Room, Nicole Howell – Colevon Enterprises, Lia Gajadhar – Radix and Sean Carter – Rhema Cooling as the final six contestants.
They will now attend a workshop on “Digital Marketing” hosted by Barbados Yellow Pages in association with Ian Walcott-Skinner of Global Expert Systems to receive the challenge ‘Building Your Brand in Social Media’. They must present in five minutes, a realistic revenue target over the next 12 months of operation and exactly how it will be achieved. Mr Walcott-Skinner will also be the Guest Judge that week. This challenge will be shown on Tuesday, 10 February on CBC TV8 at 8pm.
Of her experience Kim Tudor, CEO of NISE said: “I was extremely pleased with the range of businesses that pitched. There was a wide range of fields and areas represented from information technology and fashion design to agriculture and business services. This diversity goes to show that the spirit of entrepreneurship is alive and well in Barbados. I found the judging process to be thorough and transparent. My fellow judges got to the heart of the issues and gave solid advice and guidance which would be useful and insightful to all of the participants.”
Omar Kennedy (Mentor to Season 1 winner Kristina Adams) now mentoring Michael Holder stated: “I agreed to be a mentor for Season 2 because I believe that entrepreneurship is the way forward for our nation. However, entrepreneurship is not given the support that I believe is needed to help achieve this goal. As an entrepreneur myself, I think about what I would have needed when I started, and if I am now able to impart some of what I have learned over these last seven years, I will do so. This program is a fantastic way to assist entrepreneurs and it teaches them many of the key concepts necessary to achieve their ultimate goals. We need more innovative action-oriented plans like this. Michael a strong candidate, he has a passion for his business and an insight into his market that I believe will lead him up the path of growth despite the economic environment.”
Viewers can continue to vote for their favourite entrepreneur from all the contestants by voting for the “People’s Choice” on the Bank on ME website (bankonme.tv) or Facebook page. The winner announced at the finale will win $2,000.