LIME donation sends New Year greetings to less fortunate
Hundreds of Barbadians and their families who rely on the Barbados Cancer Society and the HIV/AIDS Food Bank for assistance have received a special New Year greeting from LIME of $10,000 in Massy Store vouchers.
During a recent visit to LIME’s offices at Windsor Lodge, Dr. Dorothy Cooke-Johnson, president of the Barbados Cancer Society and Stacia Whittaker, community nutrition officer in the Ministry of Health, and manager of the HIV/AIDS Food Bank were each presented with $5000 in Massy vouchers by Marilyn Sealy, corporate communications and public relations manager, LIME.
Both agency representatives praised LIME for the thoughtful use of vouchers rather than actual items or foodstuffs, and also for having the foresight to make the presentation in January rather than at Christmas.
Dr. Cooke-Johnson said it was not only timely, but also the first time her organization had received such versatile vouchers in significant denominations.
“This is a great idea, because this puts power in the hands of people who really are quite bereft of the funds they need at this time. It is going to be great, because a lot of people get a little extra at Christmas time, but the crunch really hits early in the new year and in the first two weeks of January; so when these go out it is going to be a God-send for them and they are going to be delighted at a time when they are really quite down and wondering where the next dollar is coming from,” Dr. Cooke-Johnson said.
The Cancer Society president said the donations would be targeted mainly towards Barbadian women suffering from various forms of cancers and their families.
“This will be going to our welfare programme; these are mainly ladies who have cancer, who can’t work and have children and families. The amount of income will have gone down, and they are really quite appreciative of this donation from LIME at this time.”
In thanking LIME, manager of the HIV/AIDS Food Bank, Stacia Whittaker said given the pattern of donations in recent year, the vouchers would be very timely as the Christmas surplus had begun to dwindle.
“After Christmas you never know how soon you are going to get donations, and I can see this really helping with the shortfall. Because it is not just food that you can purchase with these, they can be used for other necessities like disposable diapers and household items which we don’t usually ask for, since we try to focus more on the food. We also don’t usually get a lot of perishable items like meat and vegetables, but now persons will be able to purchase these. I see this really as an ingenious idea that will help the clients with their needs for food and other additional needs that arise in the New Year.”
Speaking on behalf of the telecoms company, Sealy said the whole idea of the vouchers was to place the purchasing power in the hands of the people who were most in need since they would best know their needs.
“LIME is committed to empowering and improving our communities including those less fortunate. So rather than purchasing the usual grocery hampers, we thought this would be an option to purchase the necessary supplies themselves.”