“My name is I-Octane and who nuh know mi, know mi now.” proclaimed I-Octane.

It was a celebration at SOBs in New York City this past Wednesday as a capacity crowd came to see I-Octane launch his “My Journey” album with his newly formed Conquer the Globe band (Emperor’s Choice). In attendance were many diehard fans, key influencers,several media houses including Sean “P Diddy” Combs‘ Revolt TV, Billboard Magazine, Complex, and numerous others. “This is the most diverse crowd I’ve seen at SOBs and that’s a testament to this seminal artist” stated the evening’s host Rob Kenner.

Especially well received were “Million Miles Away”, “Mamma”, “Stepping in the Name of Love“, and “Jah Jah Warrior“. An acoustic version of the poor peoples’ anthem “My Story (Man Ah Suffer Too Long)” caused pandemonium in the venue. The anthem was peppered with several personal anecdotes about growing up poor, how it shaped him, and where he got his positivity.

The event was the climax of Octane’s three-day whirlwind promo tour in the place he describes as his second home. On Monday night, he was interviewed during the Boomshots show at Miss Lily’s, a Caribbean culture themed radio station/ restaurant and shop in the heart of Manhattan where a pop-up shop of the artist’s Silver Factory Merchandise collection along with copies of the “My Journey” album are available.

On the day of the show Veggie Castle, a vegan restaurant and juice bar, located in Queens held a meet and greet for Octane’s fans where an energy shake named after him, “Di Octane” was revealed. “We are excited about the potential of this beverage and have plans to put it in stores soon” said Veggie Castle CEO Alex Bernard.

“Overall I am extremely happy with the New York launch of the album and look forward to taking the “My Journey” experience on the road.” concluded Octane.

I-Octane will be performing in Barbados at the annual Barbados Reggae Festival this weekend.