Scotiabank Joins the Powerade Barbados Secondary Schools’ Athletics Championships (BSSAC) as Sponsor
Track and field in Barbados has a new supporter in Scotiabank, which has come on board as a sponsor of the Powerade Barbados Secondary Schools’ Athletics Championships (BSSAC).
The bank will sponsor the Scotiabank Opening Parade at the championships on the first day of the finals which are set for Thursday, March 27th and Friday, March 28th.
Speaking at a media briefing last Friday, BSSAC chairman and Lodge School principal Vasco Dash said the organisation was “thrilled that Scotiabank has become part of the championships.”
“In these difficult times with finance, every little bit we can get helps because the championships are becoming more and more expensive,” stated Dash.
Scotiabank marketing manager Amanda Lynch-Foster said that while the foray into BSSAC was new, it was also an extension of Scotiabank’s “strong association with sports“, pointing to the bank’s long-standing sponsorship of Kiddy Cricket and its support of the Scotiabank King of the Hill contest at the Sol Rally Barbados, among other initiatives.
Lynch-Foster said that Scotiabank felt that the increasing success of the Caribbean’s track and field athletes on the world stage deserved to be rewarded and supported.
“In recent years, increasingly it has been our young track and field athletes who have brought glory to the Caribbean. Our young athletes are out there proving themselves. These interschool athletics meets across the region are turning out some of the greatest athletes in the world and we can turn out even more if they get more of the support that they deserve.”