Louis Vuitton wraps up Condom Issue – Leather Couturier assists fight against AIDS, but recent product was issued without permission
You’ll recall a recent item which showed a condom sporting some of the distinguishing marks of Louis Vuitton created a stir over at Limegrove, where the popular leather emporium, now branching into Pret-A-Porter or Ready To Wear clothing, was concerned over the story despite Huffington Post and this Web Magazine acknowledging the “Frenchie” was in fact designed without LV’s knowledge or consent (the only thing remaining constant in whole matter is that LV’s official website still does not list Barbados nor Limegrove)…
Louis Vuitton would like to precisely intimate their House has absolutely no link with the recent Huffington Post article, which is an isolated initiative. Louis Vuitton also indicates the designer of this prophylactic has used the various trademarks of the House as well as some distinguishing elements of its communications without any prior authorization from Louis Vuitton and therefore is in total violation of its rights.
- Q: The author says that he would like to sell these condoms to raise funds for amfAR (fight against AIDS). Don’t you think this is a good project? Why doesn’t Louis Vuitton collaborate with him?
Protecting Intellectual Property and fighting counterfeiting is essential to protect the values, not only of our brand, but also of our customers, who grant us full confidence in the quality, creativity and exclusivity of our products.
Intellectual property rights, such as trademarks, copyrights and designs are critical parts of any brand’s business and if they are not protected they can be lost. The misuse of intellectual property rights is both a civil and a criminal offence. Louis Vuitton is fully committed to fighting counterfeiting throughout the world. We believe that it is essential to preserve the House’s expert know-how and its heritage by fighting illegal elements.
- Q: What has Louis Vuitton been doing to fight against AIDS?
Louis Vuitton is very active in supporting international causes. Central to our heritage is the spirit of responsibility towards our customers, and also to communities. We try to reach out to local communities and individuals whenever possible by supporting philanthropic initiatives and institutions that respond to our values.
Among these initiatives are our commitments with amfAR. Louis Vuitton has been a major supporter of amfAR’s efforts to end the HIV/AIDS pandemic through innovatice research. In 2000, Louis Vuitton partnered with amfAR Global Fundraising Chairman Sharon Stone to create a special line of vanity cases designed by Ms. Stone and launched at the amfAR’s Cinema Against AIDS Venice. Sales of these vanity cases have generated more than $4 million for amfAR. Louis Vuitton has also provided support to amfAR through its support and participation in numerous worldwide fundraising events during the past decade. As a consequence, in February 2010, Yves Carcelle, Chairman & CEO of Louis Vuitton, was honored at the annual amFAR New York Gala for the House’s long-time contribution in favour of the fight against AIDS.