The Barbados Chapter of the International Association of Business Communicators (IABC) rolled out its community outreach programme at the Foundation Secondary School this morning, when it made a presentation on Media and Technology in Communications.

Ndelamiko Lord sharing with Foundation students about the effectiveness of Social Media

Co-Vice-President Professional Development, Sophia Cambridge, addressed the Sixth Form students at Foundation who are studying Communications for their CAPE examinations. She spoke on the role and current status of traditional media in Barbados and the convergence with new media.

In an interactive session, new media specialist, Ndelamiko Lord, shared with the students how new media, particularly social media, are revolutionising the way news and information is shared.

The International Association of Business Communicators (IABC) is a not-for-profit international network of communication professionals who are committed to improving the effectiveness of organizations through strategic interactive and integrated business communication management.

Co-VP: Professional Development, Sophia Cambridge with 6th Form students at Foundation

There are more than 16,000 IABC members working in more than 60 countries throughout the world to help people and organizations achieve excellence in public relations, employee communication, marketing communication, public affairs and other forms of communication.

Sixth Form students at Foundation who are studying Communications for their CAPE examinations

IABC Barbados plans to take the presentation to other educational institutions in Barbados where Communications is taught as part of its programme of bringing value to the community.

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