Canada’s 2D Photography: Rube Goldberg via Photographic Gear
It’s not often a Toronto-based photography studio scores a viral hit with an ad campaign. But 2D Photography knew the three-word recipe for web video success and created a massively ambitious 4-minute interpretation of Goldberg’s creation.
2D gets extra points for the fact that the reactions are almost exclusively driven by photography gear, for its smooth product placement and for its touching show of patriotism. Go Canada!