PRIZM International and The Haitian Alliance join together to benefit the people of Haiti

PRIZM utilizes the art of Mas to give back to the people of Haiti

PRIZM utilizes the art of Mas to give back to the people of Haiti

On May 29, 2010 the sub-brand of PRIZM International Concepts, PRIZM Mas will participate in the 22nd Annual Atlanta Carnival Parade of Bands taking place in downtown Atlanta. As one of the many costumed masquerade and musical groups in attendance, PRIZM presents the theme “Rare Exotica: Diamonds and Pearls” which will include a large number of masqueraders displaying their costumes for judges and spectators.

One of the highlights of PRIZM’s presentation will be the display of the elaborately and ornately decorated King and Queen of the band. Traditionally in Carnivals held around the world, these are the most impressive costumes within a band’s overall presentation.

It is through these elements that founder and CEO of PRIZM International Concepts, Junia Joseph, has created an opportunity to assist The Haitian Alliance with their continuous effort to provide long-term support to the Caribbean nation of Haiti. The Haitian Alliance is committed to several programs focused on empowering the Haitian community to act as one, therefore transforming Haiti into a prosperous and stable country.

In 2009 I began dialogue with members of The Haitian Alliance to address how PRIZM could assist them in their goals,” said Ms. Joseph. “With the upcoming Atlanta Carnival I proposed a unique opportunity to raise funds in support of their initiatives. PRIZM is an international band that represents and celebrates the Caribbean region as a whole. But as a Haitian-American, I am always looking for ways to give back, and this Mas band gives me a way to do my part.”

All proceeds from sponsor contribution toward the construction and decoration of PRIZM’s King and Queen costumes will be donated directly to The Haitian Alliance. The goal is to raise five thousand dollars from which only the cost of materials will be deducted. Members of The Haitian Alliance will also join PRIZM Mas during the parade of bands displaying banners that promote the group’s initiatives and values.

Our partnership with PRIZM is a prime example of our community acting as one to make Haiti Green and Literate,” said Gerard Dure, Chair of the Board of The Haitian Alliance. “Our hats off to PRIZM for creating this occasion where Atlanta and Georgia unite to make a difference for Haiti.”

Individuals or groups who are interested in becoming a sponsors are encouraged to contact Ms. Joseph directly. PRIZM’s goal is to raise five thousand dollars with the hope of exceeding that goal and affect the lives of the people of Haiti in a powerful way.

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