Bermuda looks to sustainability: Eco-Tourism touted as way forward

Prime Minister Ewart Brown of Bermuda sent a message to his Caribbean colleagues when he emphasized sustainability when addressing attendants to the 13th Caribbean Tourism & Investment Conference held at the Fairmont Southampton in Bermuda last week.

Addressing developers, financiers and businessmen, the Prime Minister spoke of how “a capitalist problem is requiring socialist solutions.” He urged all to switch from applying formulas that are two parts pragmatic and one part creative, to those that are two parts creative and one part pragmatic. During the event, Brown announced what he described as the first hotel construction on the south side of Bermuda since 1972. The Grand Atlantic Hotel & Spa will be a public-private venture, with 100 hotel rooms and 125 affordable homes built for Bermuda citizens.

Brown called for governments to cut red tape, while fostering creativity and sustainability, “to never compromise the best interests of the people“.

In his address, Brown praised the fractional model for real estate development, indicating that it has contributed to an increase in travelers. He said the government benefited from transactional fees but also the country gained because the model ensures that people are employed all year round, with more visitors coming in the soft seasons.

In his welcoming words, the Prime Minister stressed sustainability. “Our natural beauty comes with limited resources,” he said. “All investment needs to be eco-friendly. He said Bermuda is now focusing on geothermal systems, recycling and green projects.

Hotel developers need to realize that guests are demanding green programs. Going green saves money in the long run.

Bermuda, a land with British, Portuguese, West Indian and African slaves heritage, and now with a population of 65,000 people, has the fourth highest per capita income in the world.

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